SMS Consent & Messaging Practices
How consent is obtained and honored for the transactional text-ordering service Cleverli operates on behalf of independent food trucks.
Last updated 27 July 2026
1. Who operates this messaging program
Cleverli is a software platform (the ISV / reseller) that provides AI-assisted text ordering to independent mobile food trucks in the United States. Each participating food truck is assigned its own dedicated toll-free number, provisioned and carrier-registered by Cleverli on that truck's behalf.
The messaging program is operated by Cleverli and governed by Cleverli's Privacy Policy and Terms of Service. The food truck is the merchant the customer is ordering from; Cleverli provides and runs the messaging infrastructure.
Message category: transactional order notifications only. No marketing, promotional, or advertising messages are sent through this program.
2. How consent is obtained
Consent is consumer-initiated. Every conversation begins with the customer sending a text message to the food truck's published ordering number. Cleverli never sends a message to a phone number that has not messaged the truck first, and phone numbers are never purchased, rented, imported, or obtained from any third-party list.
Where the customer sees the number
Each truck displays its ordering number at the point of sale — on the truck itself, on the menu board, and on printed QR signage that Cleverli generates for that specific truck. The signage states the number, that ordering is by text, and the required disclosures.
The point-of-sale signage generated for each truck. Every truck's sign carries its own number and the same disclosures.
The QR code opens the customer's own messaging app with the truck's number filled in. Scanning it does nothing on its own — the customer must still choose to send the message. Whether they scan the code or type the number in manually, the customer takes the affirmative action that starts the conversation.
What the customer is consenting to
By texting the truck to place an order, the customer consents to receive text messages related to that order: order confirmation, a payment link, and pickup status. Consent is limited to that ordering interaction with that truck.
3. First-message disclosure
The first message the customer receives identifies the business, discloses that they are talking to an AI ordering assistant, and gives opt-out and help instructions:
Message and data rates may apply. Message frequency depends on the customer's own ordering activity — messages are sent only in response to an order the customer started.
4. Sample messages
All messages in this program are transactional and tied to an order the customer initiated:
5. Opting out and getting help
A customer can end messaging at any time by replying with any of the keywords below. Opt-out is processed immediately and no further messages are sent to that number.
| Purpose | Keywords honored |
|---|---|
| Opt out | STOP STOPALL UNSUBSCRIBE CANCEL END QUIT |
| Help | HELP INFO |
Replying HELP or INFO returns the business name, opt-out instructions, and a contact number for the truck where one is on file.
6. How phone numbers are handled
- A customer's phone number is used only to take and fulfil the order that customer started.
- Phone numbers and consent records are never sold, rented, or shared with third parties for their own marketing.
- Numbers are not shared between participating food trucks. Texting one truck does not enrol a customer with any other.
- Data is processed by Cleverli's messaging and payment providers solely to deliver the service. See the Privacy Policy for detail.
7. Contact
Questions about this messaging program: support@cleverli.ai
Cleverli — operator of the SMS ordering program described above.