Cleverli ("we," "us," or "our") operates the Cleverli AI ordering platform. We serve two kinds
of business, over two different channels:
- Restaurants — by phone. A restaurant forwards some or all of its calls to
us. Our AI assistant answers, takes the caller's order, answers questions, or takes a message,
and passes the order to the restaurant. Depending on how that restaurant is set up, the caller
either pays at the counter when they collect, or is sent a secure payment link by text.
- Mobile food vendors — by text. Customers text a vendor's published number to
place an order, and our AI assistant takes the order, sends a secure payment link, and passes
the order to the kitchen — along with order and pickup notifications by SMS. Separately, and
only where a customer has expressly opted in (by texting JOIN or completing a
vendor's sign-up page), we send that vendor's promotional messages on their behalf. Placing an
order never enrolls anyone in promotional messaging.
We also operate a public demonstration on our website, which lets anyone speak
to the same assistant through their browser without an account. This Privacy Policy explains how
we collect, use, disclose, and safeguard your information when you use our website, our
demonstration, our mobile application, and our services (collectively, the "Service").
1. Information We Collect
Information You Provide
- Account Information: Business name, email address, phone number, and billing information when you sign up for our Service.
- Business Configuration: Your menu, business hours, pricing, and other settings you configure for your AI text-ordering assistant.
- Phone Number: When you provide your mobile phone number for order alerts, SMS notifications, and app access.
Information Collected Automatically
- Order & Message Data: The text messages exchanged with customers (their order requests and the assistant's replies), customer phone numbers, the items and totals of each order, and order and payment status.
- Call Data (voice): When you call a business that uses Cleverli, or speak to
our demonstration assistant in your browser, your call is answered by an automated assistant.
Your speech is converted to text so the assistant can understand it. We do not record
or keep the audio of your call. We do create and keep a written
transcript — what you said and what the assistant said — together with the number you
called from (where available), the number you dialled, the time and duration of the call, and
any order it produced.
- SMS Data: SMS message content, phone numbers, delivery status, and timestamps for text messages sent through our Service on your behalf.
- Usage Data: Log data, device information, IP addresses, browser type, and pages visited on our website and app.
- Push Notification Tokens: Device tokens for delivering push notifications related to incoming orders and service alerts.
Information from Third-Party Services
- Square: When you connect your Square account, we access the order, catalog, and payment data necessary to take orders, send payment links, and pass tickets to your kitchen. We only request the permissions needed to operate the ordering flow.
- Payment Information: Your subscription and payment-card details are collected and processed by Stripe. Cleverli does not store your full card number.
2. How We Use Your Information
We use the information we collect to:
- Provide, operate, and maintain the AI text-ordering service.
- Take and process customer text orders on behalf of your business.
- Send SMS messages to your customers (e.g., order confirmations, secure payment links, and pickup-ready updates) as configured by you.
- Send you notifications about incoming orders and account alerts.
- Generate order records, analytics, and reports for your dashboard.
- Improve our AI models and service quality.
- Send you service-related communications and updates.
- Process payments and manage your subscription.
- Comply with legal obligations.
3. Calls and Voice
Calls to a business using Cleverli, and conversations with our website demonstration, are
answered by an automated assistant rather than a person. By continuing with the call you are
speaking to software, and the conversation is transcribed and retained as described below.
- What we process. The audio of the call, in order to convert it to text in
real time; the resulting transcript; and the details of any order placed.
- Who processes it. Call handling and the assistant are provided by
Telnyx, and speech-to-text by Deepgram, acting as our
processors. The assistant's responses are generated by a large language model. Orders and
payment links are handled through Square.
- No audio recording. We do not record the audio of calls and we do not keep
it. What we keep is the written transcript.
- How long we keep it. Transcripts and order records are kept while they are
needed to run the service. After 24 months, message and transcript content,
customer phone numbers and customer names in our systems are automatically de-identified — the
record of the order remains, the personal details in it do not. Opt-out records, consent
evidence and billing records are kept beyond that, because we are required to be able to show
them.
- A caveat we would rather state than hide. Transcripts are stored as spoken,
and are not automatically scrubbed for personal details. If you read out a phone number or an
address during a call, it will appear in the transcript until that transcript is de-identified
or deleted. You can ask us to delete one sooner at any time.
- The demonstration. The demo on our website is a fictitious restaurant. No
food is prepared and no payment is taken. Conversations with it are transcribed and retained
on the same basis as any other call, and we use them to check that the assistant is behaving
correctly.
- If you would rather not. If you do not want to speak to an automated
assistant, hang up and contact the business by another means — and simply do not press the
demo button on our website. To ask for a transcript to be deleted, email
support@cleverli.ai.
4. SMS Messaging
Our Service sends SMS text messages in two separate programs, with separate consent:
- Order messages (transactional). Order confirmations, secure payment links, and pickup-ready updates sent to customers on behalf of mobile food vendors using the Cleverli platform, plus replies to customer-initiated order messages.
- Offers (promotional). Recurring promotional messages — specials, location and schedule updates, and offers — sent on behalf of a vendor only to customers who separately asked for them by texting JOIN or completing that vendor's web sign-up form. Placing an order never enrols a customer in promotional messages.
- Vendor notifications. Incoming-order notifications and account alerts sent to business owners and authorized users.
SMS Consent and Opt-Out
- You opt in to order messages by texting the vendor's published number first. Cleverli never starts a conversation with someone who has not messaged first.
- You opt in to promotional messages separately, by texting JOIN or completing the vendor's web sign-up form.
- Message frequency varies depending on your interaction with the business and your notification settings.
- Message and data rates may apply based on your mobile carrier plan.
- Reply PAUSE to stop promotional messages while continuing to order, or STOP to end all texts. MUTE and SNOOZE act as PAUSE; STOPALL, UNSUBSCRIBE, CANCEL, END and QUIT act as STOP. Text JOIN to start receiving offers again.
- For help, reply HELP or INFO, or contact us at support@cleverli.ai.
- SMS opt-in consent is not a condition of purchasing our Service, and promotional consent is not a condition of placing an order.
SMS Data Sharing
We do not sell or rent personal information. We do not share phone numbers or SMS opt-in consent data with third parties for their marketing purposes. Information is shared only as necessary to provide SMS messaging services (via our provider, Telnyx) and with the business owner whose AI assistant initiated the communication.
5. How We Share Your Information
We may share your information in the following circumstances:
- Service Providers: We share data with third-party service providers that help us operate the Service, including Telnyx (SMS messaging), Square (payment processing and order management), Stripe (subscription and usage billing), and cloud hosting providers. These providers are bound by contractual obligations to protect your data.
- Business Owners and Their Customers: Order details and message history are shared with the business owner whose AI assistant handled the interaction. Customer SMS messages are delivered to the intended recipient.
- Legal Requirements: We may disclose your information if required by law, regulation, legal process, or governmental request.
- Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.
6. Data Retention
We retain your information for as long as your account is active or as needed to provide the
Service. Customer message and transcript content, customer phone numbers and customer
names are automatically de-identified 24 months after they are created — the order
record survives, the personal details inside it do not. Opt-out records, consent evidence and
billing records are excluded from that sweep and kept longer, because we have to be able to
evidence them. You may request deletion of your data sooner by contacting us at
support@cleverli.ai. We will retain and use your
information as necessary to comply with legal obligations, resolve disputes, and enforce our
agreements.
7. Data Security
We implement appropriate technical and organizational measures to protect your information, including encryption in transit and at rest, access controls, and regular security assessments. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
8. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access, correct, or delete your personal information.
- Opt out of SMS messages by replying STOP.
- Opt out of marketing communications via the unsubscribe link in emails.
- Request a copy of your data in a portable format.
- Withdraw consent where processing is based on consent.
To exercise these rights, contact us at support@cleverli.ai.
9. Children's Privacy
Our Service is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child, we will take steps to delete that information.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on this page and updating the "Last updated" date. Your continued use of the Service after changes are posted constitutes your acceptance of the updated policy.
11. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us at:
Cleverli
Email: support@cleverli.ai